Digital audio guides (such as native apps or PWAs) are very difficult to monetize. They mostly end up being an expense borne by the museum in the name of visitor service, and small museums can often not afford it. With its Audio Guide Visitors Keep, Nubart offers an elegant way of monetization that is very well accepted by visitors. The secret lies in offering a non-transferable but reusable access card that also allows the printing of a sponsor's logo.
Nubart is sponsoring this session.
