Please note that sessions are grouped by area based on the following: 2/6/17 San Francisco - MasterClasses * 2/7/17 East Bay * 2/8/17 San Francisco * 2/9/17 San Francisco & South Bay
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Session Title: Testing to Campaign Success
Startups & founders often obsess over various parts of their business/product, but easily overlook opportunities for testing their social media and email marketing campaigns to drive incremental improvements. This talk, great for emerging and seasoned marketers, will cover numerous examples of areas that can be tested in hopes of highlighting the importance of testing as many things as possible. You'll leave with numerous easy to implement testing regimes that potentially have a huge impact on your business.