Can’t get the media to run your press release? No problem. Go beyond traditional public relations to share your own narrative. Through real-world examples, PRSA Lookout will show you how to get your story right by listening and testing your messages.
You’ll leave with a few inbound marketing, social media, video and website tricks you can immediately put to use. And local Public Relations Society of America members will be on-hand for one-on-one communications counseling.
