A key industry challenge for Android device manufacturers is to quickly and efficiently develop and deliver high quality Android devices using the latest software releases and hardware platforms. Yet the proliferation of platforms and versions can be a nightmare for manageability, services, and applications. Add the introduction of 64-bit to the mix and the need for a well thought out approach to systems, apps and tools is paramount. Intel is offering tools and developer programs designed around the issues device developers face. Beyond delivering a single device, we have also been focused on how to efficiently scale Android across a broad range of platforms needed for the many device types, and how to scale the software development tools as well. Finally, whether you need 1 or 1000 apps, we’ve been working on the best ways to enable Android application developers to efficiently deliver highly optimized applications across IA and other platforms.