2014 Nonprofit Technology Conference

#14NTCstory

How do you mobilize support for your cause in a noisy world? It comes down to storytelling. We aren't talking about expensive, one-off marketing campaigns. No - nonprofits need to embrace a culture of storytelling to break out of their silos and focus on communicating value to key stakeholders, 24/7, 365 days a year. We'll share a number of case studies from organizations of all sizes, and explore how storytelling involves just as much listening as it does talking. You'll leave this session armed with tips, inspiring patterns of engagement for your base and recommended resources for increasing your nonprofit's power.